SERVICES

Core Search Pro

Google Ads Management
- planing, management, optimization
Keyword Strategy
- proactive keyword research, optimal ad grouping, bid strategy.
Spend Efficiency
- negative keyword filtering to block irrelevant traffic.
Ad Copy
- tailored ad copy/copies to respective ad sets.
Geo-targeting
- custom radius geo-fence (i.e. 5mi), zip code, county).
Conversion Strategy
- strategic defining of conversion goals within Google Ads (GFN, custom actions).
Lead Quality Filtering
- call duration filtering & high-value goal isolation.
Monthly Reporting
- monthly performance reports.

Conversion Pro

ALL CORE SEARCH PRO SERVICES PLUS:
Landing Page Strategy
- strategic planning and oversight of custom landing page development (1-2 pages)
Form Optimization
- review and simplification of lead form process to minimize drop-of (if applicable).
CTA Strategy
- strategic placement and design of conversion focused Calls-to-Action

Marketing Elite

ALL CORE SEARCH PRO & CONVERSION PRO SERVICES PLUS:
Remarketing
- setup search campaigns to re-engage previous visitors.
Multi-Channel Ads
- creation and management of a Performance Max campaign that reaches major Google channels including: Search, Display, Youtube, Gmail, Discover, & Maps.
Performance Max
- strategic oversight of Performance Max campaign(s).
Strategic Review
- dedicated monthly meeting to align ad strategy with high-level business goals.

Packages are fully customizable

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HOW IT WORKS

CONTACT

Reach out to me at Covell Marketing to discuss your digital marketing needs and take the first step towards unlocking your dentistry's full potential.